Oct 31, 2025
Oct 31, 2025
by Ramesh Menon
 	 The winding  	queues outside foreign embassies for visas may not be getting any shorter,  	but it is not of desperate Indians anymore wanting to make a career in the  	west. They are mainly students wanting to experience studying abroad or of  	well heeled tourists. Instead, Indians who were working abroad for many  	years are now making a beeline for India. They want to come back home, work  	here and live a life they longed for.
The winding  	queues outside foreign embassies for visas may not be getting any shorter,  	but it is not of desperate Indians anymore wanting to make a career in the  	west. They are mainly students wanting to experience studying abroad or of  	well heeled tourists. Instead, Indians who were working abroad for many  	years are now making a beeline for India. They want to come back home, work  	here and live a life they longed for. 
The India they see today is not the India they left around ten to twenty  	years ago. It now has the ability to offer good jobs, attractive salaries,  	comfortable lifestyles, good education for children and also a lovely  	shopping experience with affordable prices. No more is the west seen as the  	land of the rising son. India is the fastest growing economy in the world  	after China.
A couple of years ago, India's main concern were losing its young educated  	talent to the west. It is no more a source of worry. The young are staying  	back of their will as there are opportunities galore in India. A ticket to  	go west may be still attractive for further studies and thereafter, a short  	stint at a job to gain experience of working in a different culture, a  	different country. 
But after that, they are looking for opportunities to wing back home in a  	changing India to take up challenging jobs. Welcome to reverse brain drain.  	Earlier, every middle class father and mother dreamt of their son or  	daughter finding a slot in any foreign country to work and settle down in.  	Not anymore. A growth of eight per cent in the last few years, had added a  	new confidence.
Shubham Rai, who found a good job at Kotak Mahindra after his MBA, has now  	quit it to be on his own. At 25, he has emerged an entrepreneur. He has  	whipped up an online service that helps people rent houses or anything for  	that matter without having brokers fleecing you. The changed market  	situation has helped him find the courage to do this, he says, and would  	rather be in India experimenting with new things than go abroad and do a  	boring job. In many ways, Rai symbolizes the new India where the youth have  	a different dream. India is their playground. Rai knows the risks he has  	taken, but is confident of doing well in a buoyant economy.
India still has its contradictions, but that is okay, the west has its ones  	too. There is no racism here, life is inexpensive, houses are affordable and  	the joy and freedom is incomparable. Says Ravi Kant Singh, who threw a  	highly paying job in Singapore to work in New Delhi: 'I did not regret even  	once after coming back. I love the free air here, the new job opportunities  	and the joy of celebration.'
Fareed Zakharia, one of the most respected journalists in the United States  	who now an editor with Newsweek International, wrote that in the last ten  	years he had not seen any country like India in the world which had captured  	the world's imagination at the World Economic Forum in Davos. 
The perception of India is changing rapidly in the eyes of the world. No  	more is it associated with a dungeon of poverty. It is seen as a vibrant  	democracy in the throes of positive change. For the first time, India is  	being seen as one of the biggest emerging economies in the world. No wonder,  	foreign players are all over India wanting to invest in it in hope of  	spinning a fortune in the years to come.
If the world's largest democracy had finally had the confidence to put up a  	sign in Davos that read, 'India Everywhere' it was with good reason.  	Incredible India, may be the Tourism departments golden slogan, but just sit  	back and think. The Indian growth in numerous sectors has been incredible.  	Outsourcing, IT, real estate and the media have become icons of growth and  	promise.
Privately run companies have been India's great success. It has shown what  	private enterprise could do breaking away from red tape and bureaucracy that  	has straddled public sector enterprises since independence. The booming  	telecommunications industry, created by intelligent government deregulation  	and re-regulation is a shining example of what the new India can do.
So, it is with good reason that the world wants to court India. If the  	United States has made friendly overtures in the recent past, it is only  	because they know that their future is linked to doing business with India. 	
Foreign Direct Investment is up with new players coming in everyday. India  	is looking outside to invest. Oil majors are all over the place competing  	with the world in investing in oil fields. Automobile majors are also eyeing  	foreign takeovers. Ditto for steel magnets.
A survey by Indus Entrepreneurs, an association of Indian IT professionals  	in the United States showed that 60,000 of them have returned home. What is  	the reason? Lifestyles that were as good as the ones in the US, the need to  	shield their children from western influences and the economic turnaround in  	India that offered attractive salaries were the main reasons. 
Apart from this was the fact that the Western economy was slowing down. Pink  	slips were a fear that was hanging like a sword and the fact that immigrants  	would be the first to take the brunt, were other reasons. India atleast  	ensured that they would no more be victims of racism and one could ensure  	that children benefited from the rich Indian culture and way of life.
The IT boom in India has thrown up numerous opportunities. This is one  	reason for the NRI's wanting to come back. This has been mainly seen in the  	cities of Bangalore, Hyderabad, Pune and Chennai. IT firms are more than  	happy to receive them as they have a global worldview and an experience that  	is vital for Indian companies that are growing globally.
A 2003 study by Goldman Sachs predicted that India will be the fastest  	growing economy in the world over the next 50 years. In another ten years,  	its economy will be larger than Italy and in 15 years, larger than Britain.  	By 2050, its per capita income will be 35 times the current level. Indian  	companies are growing rapidly with yearly gains between 15 and 25 percent. 	
Look at how the Tata group is growing. Just around ten years ago, it was  	collapsing and workers feared becoming jobless as its units in Pune were on  	the brink of closure. Then came, it's indigenously made car, Indica, and it  	was back to business. Today, it not only makes cars and trucks, but also is  	into steel, software and consulting. There are many such examples. 
In the last four year, Japan has awarded the coveted Deming Prizes for  	managerial innovation to more Indian companies than their own. As the  	economy grows and develops, there is more money floating around. The highest  	personal consumption in the world is in the United States is 70 per cent of  	the GDP. Guess who comes second? It is India with 67 per cent. China is 42  	per cent. 
The credit card industry is growing at the rate of over 35 per cent a year.  	This may not necessarily be good news as individuals and families are now  	moving towards a lifestyle of living in constant debt. They move from month  	to month on plastic money-just as the west does. But living on loans is no  	more seen as a bad thing. A lot of youngsters today pick up a flat even  	before they are in their thirties-as loans are easily available. All this  	has resulted in a noticeable change in urban India forcing the NRI to look  	at India differently. It is no more the country he left a few years ago.
India today is on the verge of blooming into a truly independent democracy,  	hopeful, boisterous, vibrant, empowering its citizen economically and  	politically and open to change. What the NRI who is returning finds  	particularly attractive is the fact that finally India is getting off its  	shackled and over-regulated private sector. It has ended the license Raj. 	
Let us however, not gloss over the reverse brain drain and romanticize it  	more than it deserves. It is a good thing that is happening as India stands  	to gain. But India needs to do a lot to put its act together. There are  	serious problems that need emergency attention: More than 300 million people  	are still living on less than a dollar a day. India is home to 40 percent of  	the worlds poor. It has the largest number of Tuberculosis patients and the  	second largest HIV population. 
It has a huge slum population in every city, but even in the slums things  	are changing. Slum dwellers are entrepreneurs doing small business and many  	have color televisions and a fridge. 
India has to deal with growing casteism, communalism, terrorist attacks,  	crime and urban chaos. It has to improve governance if it has to grow  	consistently. It has to cut down poverty levels. It has to improve  	educational standards, push up vocational education and deal with rising  	unemployment due to its huge population. 
If the reverse brain drain has to be ensured, India has a lot to do. It must  	learn from China on how to take a courageous leap. In 1960, believe it or  	not, India had a higher per capita GDP than China. Today, it is less than  	half of the Asian giant. South Korea has the same GDP as India 58 years ago.  	Today, it is ahead by 13 times. According to the United Nations Human  	Development Index, India ranks 124 out of 177, behind Syria, Sri Lanka,  	Vietnam and the Dominican Republic. This is gauged by income, health,  	literacy and other development parameters. Female literacy in India is as  	low as 54 percent.
Politicians in India have hardly been the stuff icons are made of. But for a  	change, India has got Dr. Manmohan Singh, one of the brightest economists  	today as its Prime Minister. He was the one who opened the economy in the  	early nineties, the fruits of which we are reaping today. 
To Indians both inside and outside, it feels good to see the country headed  	by a man who not only understands issues like education, economic growth and  	empowerment of his people, but is also known for his honesty and simplicity.  	He has been involved in no scandal and is unlikely to ever be in one. He is  	definitely one of the best leaders India has had at the helm. He has got a  	finance minister and a commerce minister who are hammering out reform as  	much as they can despite, a myopic left party that is a part of his  	coalition government. 
The real challenge for him is to make good economics and good politics go  	together. But that is not so easy.
'Brand India', has come to signify many things to those outside India.  	Today, India brings images of an Asian tiger straddling the economic  	highway. India is a nation of youngsters with dreams of economic growth,  	prosperity and well-being. In a country that is the fastest growing free  	market economy, it may well become true. 
India has done well despite its politicians. That is no mean achievement. It  	speaks volumes of the resilience and tenacity that Indians have. No wonder  	they have done well wherever they migrated to. Now, ofcourse, the new story  	is of how they are coming back to India to see a new life, a new day. 
01-Jun-2008
More by : Ramesh Menon